Instagram describes Stories as something that lets you "share all the moments of your day, not just the ones you want to keep on your profile". With the number of monthly Instagram users constantly increasing, eCommerce businesses should certainly start using Instagram Stories to grow their...
Practice makes better and testing makes perfect! A/B testing allows every marketer or store owner to try two (or more) versions of a marketing copy and see which one outperforms the other, in order to optimize their marketing efforts for the best results. In this article, we’ve...
Email marketing has been and is still on top of marketing channels for all types of businesses. Building up a trusted email list of loyal subscribers who are genuinely interested in the content offered to them is every marketer's or business owner's dream and goal. That's...
As an e-commerce platform for online stores , ExpandCart is keen on providing store owners and marketers with the latest marketing trends and tactics for better performance and increased sales and ROI . And what's more important than online advertising for marketers? Digital advertising should be...
This start up has sold itself to Unilever for ONE BILLION dollars, and it all started with a marketing video that went viral on the internet, thanks to the brilliant video marketing strategy behind it. It's a great example for product videos that are simple,...
Whether you’re aspiring to dive into the copywriting field and become a copywriter yourself, or you want to write the copy for your own product, service, or website, this article is for you. We define copywriting in short, show types of copywriters, elaborate on copywriting...
Affiliate marketing has become one of the most important and prominent ways to profit from the Internet, which has attracted many people around the world to work with, due to its importance and many advantages, whether for business owners, service providers, or owners of products...
Success in eCommerce means increasing sales and increase of the conversion rate on the online store or website. Increasing the sales’ volume of your store needs a set of main procedures that play a prominent and effective role in doing so. That's why we decided...
Digital products niche in ecommerce has been a big hit in the past decades, and people are said to make millions in revenue out of it. As a matter of fact, digital content has always been around...
The whole idea of a niche online store is DEAD! Although the idea of making some extra "passive" income is appealing, the risk : reward ratio isn't! Months of hard work and study to build a niche site and make it rank in the top 10 on...